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Avis Offers New Deal for Free Weekends
Avis Rent A Car System, Inc.
knows how important leisure travel is to Americans. In a recent Travel
Industry Association (TIA) overview of domestic travel*, it was reported that
leisure travel accounted for the majority (82%) of all U.S. domestic trips.
With the new Avis "Weekender" promotion, travelers will receive a free weekend
rental certificate offering them an additional incentive to participate in any
of today's popular leisure activities.
Through June 25th, customers who complete a qualified weekly rental of
five days or longer will receive a coupon for a free weekend rental. Customers
may earn up to three free certificates valid for travel through December 16,
2005.
In support of the special deal, Avis today premieres a new TV advertising
campaign aimed at individuals interested in leisure travel. The ads feature
humorous vignettes that encourage people to take advantage of their weekends
regardless of how they enjoy spending them. According to TIA, the most popular
trip activities were shopping, included in 30% of all domestic trips, followed
by attending a family or social event (27%) and engaging in outdoor activities
(11%).
For additional information on how to register for the Weekender promotion
or to make a reservation, customers should visit http://www.avis.com or call
1-800-722-5909. Customers need a valid Avis Wizard number to participate in
the program. Free rental certificates will be mailed to customers after
completion of just one rental. Rentals of five consecutive days or longer,
from the United States, Canada, Puerto Rico or the U.S. Virgin Islands
qualify. Free rental certificates may be redeemed at all participating
locations in the United States, Puerto Rico, and the U.S. Virgin Islands, but
are not redeemable at Newark, LaGuardia and JFK airports or at any
metropolitan NY location.
*2004 Travel Industry Association Domestic Travel Market Report
About Avis
Avis Rent A Car System, Inc. and its subsidiaries operate one of the
world's leading car rental brands, providing business and leisure customers
with a wide range of services at nearly 1,900 locations in the United States,
Canada, Australia, New Zealand and the Latin American / Caribbean region. Avis
is one of the world's top brands for customer loyalty, ranking as the number
one car rental company in the 2004 Brand Keys(R) Customer Loyalty Index. The
company is part of Cendant Car Rental Group, a wholly owned subsidiary of
Cendant Corporation (NYSE: CD), a diversified global provider of business and
consumer services primarily within the real estate and travel sectors. For
more information visit http://www.avis.com or http://www.cendant.com/media.
SOURCE Avis Rent A Car System, Inc.
Web Site: http://www.avis.com http://www.cendant.com/media
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